Part of Furniture Row

Furniture Row

Furniture Row Companies, based in Denver and tracing to a shopping-center concept that opened in 1974, operates specialty banners under one roof: Furniture Row Living (formerly Sofa Mart) for upholstered living-room furniture, Furniture Row Dining (formerly Oak Express) for dining and office pieces, Furniture Row Bedroom (formerly Bedroom Expressions) for bedroom furniture, and Denver Mattress for sleep products. The company markets itself as a factory-direct, cash-buying operation aimed at keeping prices below traditional full-line retailers. A given banner inside a Furniture Row location typically specializes by room category rather than each carrying the full assortment.